Maurice Lacroix launches a worldwide treasure hunt
FOUR CITIES, TICKETS TO SWITZERLAND AND AN ESCAPE ROOM AT BASELWORLD 2018, GET INVOLVED AND CHASEYOURWATCH ! Sharpen your minds, flex your thumbs and rise to the challenge of a brand new, exclusive experience. Maurice Lacroix launches CHASEYOURWATCH, a worldwide treasure hunt, spread over 3 continents and 4 cities. The final stage of this massive, […]
Task PR go to Baselworld 2017
We’ve returned from Baselworld! The end of March marks that time of year when watch brands and their teams of PR’s, sales and marketing, sidle up alongside the rich and famous to descend upon the Swiss town of Basel to check out the latest timepiece collections. Despite this year’s Baselworld trade show being smaller than […]
Back To Baselworld
As Christmas becomes a distant memory and Fashion Weeks fade (for another 6months at least), here at TASK we gear up to take on the awesome extravagance of Baselworld. For those not familiar with this extraordinary experience, the small town of Basel in Switzerland plays host to a trade event like no other. Experts in […]
Maurice Lacroix Highlights its Watchmaking Process with 'How To' campaign
Maurice Lacroix announces its new communications campaign: Called How-To, this campaign is an innovative and progressive way of showcasing its watches, their complications and how they work by revealing them in their own specific environment. In the form of eight informative videos showcasing the watches presented by a watchmaking professional, accompanied by superb atmospheric photos. […]
Baselworld 2014
Attending BaselWorld 2014 with Maurice Lacroix this year was as busy and exciting as ever! The new partnership deal with FC Barcelona, launched just ahead of the show so was celebrated during the opening, with Spanish themed food, sangria and music easing us nicely into the days of appointments ahead. Not only did we meet […]
Maurice Lacroix announce partnership with FC Barcelona
Our luxury watch brand Maurice Lacroix is pleased to announce a three-year partnership agreement with FC Barcelona – considered as one of the world’s most prestigious football clubs with a global fan base of over 300 million admirers and 100 million social media followers. Becoming the “FC Barcelona Official Watch Partner” represents a landmark in […]
TASK PR SS14 PRESS DAYS
It’s that time of the year again! Just as we’re getting used to winter coats, beanies and gloves we drag out the sunnies and summer dresses and show them off to a bevy of fashion press who are all trying to squeeze in a million and one press days. Last week Task PR showcased the […]
Maurice Lacroix Break Records…
Another year and another world record breaking event for luxury watch brand Maurice Lacroix. You may remember the fantastic ‘The French Job’ project which the brand put on back in Summer of last year, which saw them working with acclaimed freediver Sebastien Murat as he attempted to break the world record for the deepest free dive. […]
Maurice Lacroix launch the Pontos S
If you have been following our tweets over the last few weeks then you will no doubt be up to full speed with The French Job project by Maurice Lacroix. However if you have been hiding under a rock for the last month and have no idea what we are talking about then let us fill you in slightly…Luxury watch […]
The French Job – Introducing the Winners…
Last month watch brand Maurice Lacroix launched a worldwide competition to find a team of bloggers and videographers to travel with them and take part in ‘The French Job’ – the ultimate job of a lifetime! World renowned free diver Sebastien Murat will be attempting to break the world record by diving over 700 feet […]
Last Chance to be part of The French Job…
The countdown is on and very soon the winners of the Maurice Lacroix Job of a Lifetime will be announced. After a whopping 300 votes and over 1 million views of the video, the competition is in it’s final week! If you haven’t yet applied to be part of The French Job then this week is your […]
Apply for the Job of a Lifetime with Maurice Lacroix!
Calling all Bloggers! Maurice Lacroix are offering YOU the chance to win the job of a lifetime! Today sees the launch of a worldwide competition by luxury Swiss watch brand Maurice Lacroix for 8 lucky people to experience the chance of a lifetime. Under the title of “The French Job”, Maurice Lacroix is looking for […]