baselworld basel watch fair task pr maurice lacroix

Baselworld 2014

Attending BaselWorld 2014 with Maurice Lacroix this year was as busy and exciting as ever!

The new partnership deal with FC Barcelona, launched just ahead of the show so was celebrated during the opening, with Spanish themed food, sangria and music easing us nicely into the days of appointments ahead. Not only did we meet with the many and wondrous members of the UK press, with whom we were able to share the latest news and developments from the Maurice Lacroix brand, including a new diving watch, the Pontos S Extreme, the latest Masterpiece Gravity with new silicium technology all adding that little something extra.

Arriving back at our desks on Monday (with our FC Barcelona football shirts in tow) after the show we were enthusiastic, exhausted and more knowledgeable about watches than ever!


Team Task