TASK PR and Nikki De Marchi hosted a press breakfast to showcase the Spring Summer 2017 collection, launching the Mexicali range to select womenswear target press. The Breakfast was held at Riding House Cafe in their private dinning area, located in central London just of Oxford Circus.
Guests were greeted by the team and had the chance to view the collection and speak to Nikki De Marchi before being seated for breakfast. Nikki De Marchi then talked through the collection and press had the chance to ask question afterwards. The first drop of the Spring Summer collections; Mexicali collection was displayed along a rail by the entrance and was the first thing press could see when coming in.
The room and table were decorated with colourful fans and Mexican rugs to give the room a Mexican touch. The table was dressed with 3 candles from Baobab, worked together with their PR agency in order to obtain those. And we had a selection of cactus which we gave away to press as a gift and 2 floral arrangements. Each press member was also given a look book and a USB stick with all images of the collection and received a beautiful embroidered kaftan.
To shop the first drop of the collection now, see here the direct link to Nikki De Marchi’s website.